what does a textbook look like, post-Internet? (print)



I’m a science lover and graphic designer. As a designer, I want to make a notoriously difficult subject easier to learn through good visuals and more efficient communication of information.

Purpose: To provide a visual survey of organic concepts. This serves as an introduction text to first-time students, and covers the topics covered in the typical first semester of an organic chemistry course. 

Unique Design Elements: Watch me give a TED Talk about the creation of this book.

104 pages, full color, matte finish

Editing: By professor Kristine Nolin of the University of Richmond, PhD student Moshe Dolejsi of the University of Chicago, and Chemistry major Raza Naquvi of Emory University.

Digital copy: I made the PDF version of this book $3 to download.

Preview: Download a free sample here. This sample includes all of the introduction and 1st chapter, and parts of the 2nd and 3rd chapters.


If you’re someone who:

-appreciates print media and design

-wants to experience the book in the way I intended

-thinks I’m onto something (that design can facilitate education), and hopes that I make more books on other subjects in the future

then I think this is a good book for you.


Reviews: Read some testimonies here.

Shipping: Media Mail. After purchasing, the book will reach you within 5-7 days.



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